Starbucks CEO Howard Schultz endorsed Hillary Clinton’s presidential bid on Wednesday, presenting only one clear choice to occupy the White House.
“I think it’s obvious Hillary Clinton needs to be the next president,” Schultz told CNN.
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The politically active business leader, who identifies as a “life-long Democrat” and twice endorsed President Barack Obama, had not previously backed a presidential candidate during the 2016 election cycle.
In August 2015, Schultz shot down talk that he might throw his name into the race in an op-ed published in the New York Times.
“Despite the encouragement of others, I have no intention of entering the presidential fray. I’m not done serving at Starbucks,” he wrote.
On Wednesday, he doubled down on his earlier remarks, with one caveat: “I would never say never, but this is not the right time.”